Defining

Mass Medium

The term mass media can mean so many things to a human being. Truly understanding it’s definition does not mean you understand its effects or what it does to society at large. We coexist together unaware that perhaps its not the mass of the media, perhaps it’s the medium. How we receive our information can come in so many forms; the television, radio, blogs etc. but how we receive it can take on another form; hearing, seeing and so on, and the term mass media means to me that there is a large source of information being delivered to me every hour of everyday.

We are all apart of a medium, we all deliver information and we all pass it on oblivious that we are making an impact. If you watch a television commercial and then brag to your friend about the latest styles at Hollister, you yourself have become a factor of mass media. The way you see the world differs from how the media sees you, it targets you and tries to engage you in its content. Whether or not the media is ready, you’re coming for it.

Works Cited

John, Berger. Ways of Seeing Based on the BBC Television Series. New York: Penguin (Non-Classics), 1990. Print.